by sumac | Jan 31, 2017 | Corporate Apologies
Dan Murphy, co-owner of a startup brewery in East Sacramento posted on his personal Facebook page about the 1/21/17 Women’s March. Who knows why he had that impulse. He shared a video and posted: “I am disgusted at all the people and politicians that supported...
by sumac | Jan 12, 2017 | Corporate Apologies
Someone has the job of providing enticing little tags or slogans to advertise Simplicity’s sewing patterns. Someone else has the job of approving those tags. Or not. Apparently quite a few of these someones are narrowly clued. Someone asked, How shall we present...
by sumac | Sep 13, 2016 | Corporate Apologies
What were they thinking at the mattress store in San Antonio? Maybe: ‘Let’s do a funny little ad, on the cheap, for our Facebook page. Need to highlight our all-mattresses-at-twin-mattress-prices sale! Hey! The anniversary of the twin towers thing is this...
by sumac | Aug 25, 2016 | Corporate Apologies
A Gold’s gym franchise advertised with a nicely-produced social media post. It featured a photo of an elegant pear (Bartlett, I think) with the caption “THIS IS NO SHAPE FOR A GIRL”. What great salesmanship! The customer is always contemptible! I’m...
by sumac | Mar 6, 2016 | Corporate Apologies, Political Apologies
Lands’ End, respected purveyor of serviceable clothing, put out a fancy catalog. It contained an interview at which some people directed a fury campaign. The company apologized. The apology infuriated different people, generating another fury campaign. The...
by snarly | Feb 15, 2016 | Corporate Apologies, Religious Apologies
A week ago, the Sikh fashion designer/model/actor Waris Ahluwalia was denied permission to board a flight back home to New York, because he refused a demand from Aeromexico to remove his turban in public. Ahluwalia instagrammed a shot of himself stuck in the airport,...