Sorry? Mitt Romney approved that message?

Sorry? Mitt Romney approved that message?

by | Oct 26, 2012 | Political Apologies

  Good news! I’ve just read Mitt Romney’s 2010 book, No Apology: The Case for American Greatness. That means you don’t have to. The title is nonsense. Here’s the fantasy scenario that’s supposed to explain it. First, Romney declares...
What a brand says, what a brand believes

What a brand says, what a brand believes

by | Oct 5, 2012 | Corporate Apologies

Oh, KitchenAid, what were you thinking? In the first 2012 Obama-Romney debate, the president mentioned his late grandmother, who could live independently because of Social Security and Medicare. A tweet appeared from @KitchenAidUSA, to #nbcpolitics, reading “Obamas...

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